Curaprox Black Is White – Gentle Carbon Whitening Toothpaste

Experience powerful yet gentle whitening with Curaprox Black Is White, a unique activated carbon toothpaste designed for daily use. Unlike traditional whitening products, this innovative formula is non-abrasive, making it safe for everyday brushing while still helping to visibly reduce discolouration.

Infused with natural activated carbon, the toothpaste works by absorbing stain-causing particles rather than scrubbing them away or using harsh bleaching agents. The result is a naturally brighter smile without compromising enamel integrity.

This advanced formula goes beyond whitening to actively support oral health. Triple-action enzymes help strengthen your mouth’s natural defences, protecting against tooth decay and supporting healthy saliva function. Added hydroxyapatite (nano) works to remineralise enamel and help seal exposed dentine channels, improving overall tooth resilience and comfort.

Enjoy a refreshing brushing experience with a cooling sensation and a subtle blue optical filter effect, helping teeth appear cleaner and whiter instantly. The formula is also free from SLS, triclosan, bleaching agents, and plastic particles—making it a cleaner choice for your daily oral care routine.

Key benefits include:

• Gentle whitening with activated carbon (non-abrasive)
• Fluoride protection for stronger teeth
• Enzyme complex to support natural oral defence
• Hydroxyapatite for enamel remineralisation
• Fresh, cooling brushing sensation with optical blue filter
• No SLS, triclosan, bleaching agents, or microplastics
• Suitable for daily, unrestricted use

Made in Switzerland, Curaprox Black Is White is the perfect balance of science-backed oral care and everyday whitening performance.

Aqua, Sorbitol, Glycerin, Hydrated Silica, Charcoal Powder, Aroma, Decyl Glucoside, Cocamidopropyl Betaine, Sodium Monofluorophosphate, Xanthan Gum, Tocopherol, Mica, Hydroxyapatite (Nano), Potassium Acesulfame, Titanium Dioxide, Sodium Chloride, Microcrystallline Cellulose, Potassium Chloride, Citrus Limon Peel Oil, Sodium Hydroxide, Amyloglucosidase, Methyl Diisopropyl Propionamide, Zea Mays Starch, Menthyl Lactate, Ethyl Menthane Carboxamide, Glucose Oxidase, Potassium Thiocyanate, Stearic Acid, Mannitol, Maltodextrin, Urtica Dioica Leaf Extract, Cetearyl Alcohol, Hydrogenated Lecithin, Tin Oxide, Sodium Bisulfite, Lactoperoxidase, Limonene